About the Hunger Bear

A familiar face has been seen around the community, as he continues to tug at the hearts of Central and Northern New Yorkers looking to help fight hunger. Hunger Bear, the adorable teddy-bear with a hole in his belly remains the Food Bank’s mascot this year. His message is short and simple: helping to fill the bellies of your neighbors in need is as important this year as it has ever been.

Created in conjunction with Eric Mower and Associates (EMA), the Hunger Bear campaign makes the message clear that there are many Central and Northern New Yorkers who often don’t have food enough to fill their family’s bellies.

“The great thing about Hunger Bear is that his message calls for the community to do their part. Whether you can donate food, funds, or time, you can do your part to ‘fill the hole’ left by hunger,” said Thomas Slater, Executive Director for the Food Bank of Central New York.

If Hunger Bear could speak, here’s what he would ask: “How will YOU fill the hole left by hunger?”